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Page Builder Sandwich

First look: Sandwich Studio, a full-screen editor that writes normal blocks

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Screenshot of the Page Builder Sandwich homepage
The Page Builder Sandwich homepage. United Kingdom, founded 2015.

The thing to notice first is Sandwich Studio. It opens a full-screen canvas with a layers panel, undo history, a command palette and keyboard shortcuts, yet what it saves is plain WordPress block markup. Behind that sits a library of 44 free blocks, from tabs and accordions to booking calendars and QR codes. Page Builder Sandwich is made, sold and supported by Zinn Digital® Ltd.

What it is

First look: Page Builder Sandwich

  1. Sandwich Studio editing a bakery home page, with the layers panel on the left and the block inspector on the right
  2. The finished bakery home page as visitors see it
  3. Page Builder Sandwich settings: the class name prefix and the AI agents (MCP) connection

Made for people running WordPress sites who want their pages to stay readable: Page Builder Sandwich stores ordinary WordPress blocks instead of shortcodes or a private format, so WordPress, your theme and your SEO plugin can still read them whatever you install later. Work in the standard block editor, or open Sandwich Studio, a visual editor that fills the screen and offers a layers panel, undo history, a command palette and keyboard shortcuts.

A page loads only the styles of the blocks it holds, from your own uploads folder, using neutral class names and no generator tags. A measured test page gained +0.5 kB and made 0 requests to other companies' servers. The accessibility checker, which costs nothing, points out missing alternative text and weak colour contrast while you build.

The no-cost plugin offers 44 blocks and 20 website kits. Pro brings 68 more blocks and 8 more kits, a form builder, popups, A/B tests, a theme builder, a design system, a WooCommerce store builder and imports from Elementor, Divi, Beaver Builder, WPBakery and Figma. AI agents such as Claude, ChatGPT and Cursor can create pages via its MCP server with 150 tools.

It has been a WordPress page builder since 2015, and version 6 is rebuilt from the ground up. Zinn Digital® Ltd develops, sells and supports it, and Neil Lock builds it.

First things you notice

  • Ordinary WordPress blocks hold your pages, with no shortcodes
  • Sandwich Studio, a full-screen editor offering layers, undo history and a command palette
  • 44 blocks at no cost, plus 68 extra ones in Pro
  • 20 website kits at no cost, 8 extra in Pro, and section patterns too
  • Each page gets just the CSS it needs, served from your own site
  • Accessibility checker that spots missing alternative text and poor colour contrast
  • Site design panel that stays aligned with your theme's theme.json
  • MCP server giving Claude, ChatGPT and Cursor 150 tools
  • Pro brings forms, popups and A/B tests
  • Pro includes a theme builder, dynamic content and query loops

Pricing

Pricing model: Freemium

No time limit applies to the plugin, which costs nothing. Page Builder Sandwich Pro is offered on yearly or monthly plans covering 1 site, 5 sites or unlimited sites, all starting with a 14-day free trial and no card.

See Page Builder Sandwich's full pricing (opens in a new tab)

In brief

Does Page Builder Sandwich cost anything to use?
No charge for the core plugin, and it has no time limit. It comes with 44 blocks, 20 website kits, Sandwich Studio and the accessibility checker. Page Builder Sandwich Pro layers on 68 further blocks, forms, popups, A/B tests and a WooCommerce store builder, and it offers a 14-day free trial with no card needed.
What happens to my content when I save a page with Page Builder Sandwich?
Your layout is kept as ordinary WordPress blocks rather than shortcodes or a private format. That means WordPress, your theme and your SEO plugin can all read it, and the page still displays its content even when the plugin is switched off.
Does Page Builder Sandwich affect how fast my site loads?
A page pulls in only the styles for blocks it actually contains, served from your own site. In a measured test page the plugin added +0.5 kB and made 0 requests to other companies' servers, while the phone Lighthouse score remained at 100.
Is it possible to bring over pages made in Elementor or Divi?
Yes, using Pro. It turns pages from Elementor, Divi, Beaver Builder and WPBakery into blocks, supplies a report listing anything worth checking, and leaves the original pages untouched.
Which company is behind Page Builder Sandwich?
Zinn Digital® Ltd develops, sells and supports it, and Neil Lock is the person who builds it.

The story so far

  1. Speed measured on a clean WordPress site (opens in a new tab)

    Page Builder Sandwich 6.28.0 added 0.5 kB to a page and no requests to other servers; the Lighthouse performance score on phones stayed at 100.

  2. Version 4.0 on its first birthday (opens in a new tab)

    Version 4.0 was released on the product's first birthday, with an enhanced user interface.

  3. Version 3.0 (opens in a new tab)

    Version 3.0 rethought the builder's interface, ten months after the public release, with around 6,000 active installs at the time.

  4. Shortcode mapping announced (opens in a new tab)

    Shortcode mapping was announced to support 800+ plugins and 2,000+ shortcodes inside the builder.

  5. Free Lite version released (opens in a new tab)

    A free Lite version of Page Builder Sandwich was announced, a trimmed-down edition of the premium plugin.

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